| If you think there are no knew ways to get attention | | | | with teeny tiny banners tied to their legs, to fly their |
| for your business, you might just need to be more | | | | message around tradeshows. That got a lot of |
| creative. The more unusual and different the idea is, | | | | attention. |
| the more people will notice it. When the person sold ad | | | | Now using a fly was a very, and some would say |
| space on their forehead, on eBay, people and the | | | | distasteful way to advertise. The point it that it was |
| media really paid attention. It seemed like for a while | | | | something that was completely outside of the box. |
| there people would be making cash selling advertising | | | | Doing something that unusual and innovative would be |
| on body parts. | | | | a one time thing. Doing something that crazy would not |
| The media got all worked up and interested and other | | | | take many times of actually doing it to grab a ton of |
| people decided that they wanted to do the same thing. | | | | attention. |
| There was soon a trade in advertising on body parts | | | | So you could have a giant donut hand out promotional |
| that went on for a while. It didn't last though. Mainly | | | | pens at a stop light in your neighborhood, or you could |
| because it was more a strange idea as opposed to a | | | | have an average looking employee do it. Which one |
| good one. Id did successfully grab a ton of attention | | | | do you think that people will remember more? The |
| though. | | | | donut will get people talking about your promotion and |
| Another unusual way of getting peoples attention is | | | | they won't soon forget that giant doughnut |
| using banners that fly behind planes. This old news | | | | approaching their car to give them a pen. That is a |
| though. People used small remote control planes with | | | | way to take a small promotional advertisement to the |
| little banners to fly through conventions and trade | | | | next level and a way to inexpensively promote your |
| shows, and that was something unusual at the time. | | | | business. |
| Taking that a step further, people actually used flies, | | | | |